Disclaimer: The Transcript Is Auto-Generated And May Contain Spelling And Grammar Errors
Intro: 00:00 From ABC News Radio, KMET 1490 in Southern California, this is BizNinja Entrepreneur Radio, with your host, Tyler Jorgenson.
Tyler: 00:13 Welcome out to BizNinja Entrepreneur Radio. I am your host Tyler Jorgenson. Today I have this amazing opportunity to chat with a legend in the entrepreneur and marketing space from the other side of the world. This is one of the things I absolutely love about technology. It’s my nighttime and your daytime and we get to just talk marketing. It doesn’t matter what time zone. Welcome out to the show. Kim Barrett,
Kim: 00:35 Thank you so much for having me, man. I really appreciate it.
Tyler: 00:37 So Kim, you are the founder of Your Social Voice website, yoursocialvoice.com.au and you’re coming to us from Perth, Australia. What is your elevator pitch of what Your Social Voice is and does?
Kim: 00:50 Yeah, so our elevator pitch, pretty much we help business owners focus on doing what they do best. So we take their marketing out of their hands. They can focus on helping their clients and just doing what they do.
Tyler: 01:00 Awesome.
Kim: 01:00 Because most of the time none of us got in business to become accountants, bookkeepers, marketers like we all love what we do and want to do that. So I think that’s what we should all be focused on.
Tyler: 01:10 Awesome. And you work with a lot of like expert type businesses. Is that your core group?
Kim: 01:14 Yeah, expert businesses is our done for you side of things. Then we also do a lot of training and that’s kind of like those like uh, I don’t know if they’re the same in America. SMEES and small medium enterprises, that was like less than a, like $1 million turnover. We help a lot of them like install systems into their business as well.
Tyler: 01:14 Awesome. So how did you land into this? I mean you’ve been doing this for like six or seven years or something, right? Yup. What led you to create your own firm?
Kim: 01:40 Yeah. Well, so I’ve, I’ve been in Mac by doing marketing stuff like 15 years. But as my own business, for the last year, about six, seven. So I went through, I went to school through university. Always had these little things on the side that I did and I always thought since I was a little kid I was going to be a businessman. I was like, that was my goal, I want to do business and I want to travel and do that sort of stuff. So I thought I’d have to go to university, get a degree, go work for like a management consulting firm and stuff like that. It didn’t really pan out the way that I, I had thought because they’re like, oh yeah, well you are one of 6,000 graduates this year. Best of luck and that I, there’s like a hundred grand positions I might, oh because for me as well, then I was like, well I don’t really care about my grades. I can’t. Then I passed, I get my degree and then I want to go. I want to go make money. I want to go to work. Right. They’re like, oh well you only gonna a distinction or you only got like 60 70% here. I was like, yeah cause I was working full time as well, you know, you didn’t do very well in this unit or whatever and I’m like whatever. So I did a little bit of work and I was like, I know I’m just going to go do my own thing. So like since I was, I said when I was 15, I started doing marketing online, playing with a few things there. And then, I always had these little like side hustles if you will, is everyone seems to want to call it these days or have a little side hustle. And um, and I, the only way that I, how to promote it, I was like, well, I still had a full time job and I was looking for what I wanted to do and I was like, well how, I can’t really go.
Kim: 03:05 I’m, I’m always been, I’ve always been pretty well at connecting with people if I want to sell something, speaking to them, speaking to them on the phone is something I’ve been quite good at. But when I had a job I was like, I can’t do that. Like in the middle of my workday cause my boss will fire me cause it’s, you can go ahead. There’s still my own stuff because I do some work so as I, well if I can learn how to sell stuff online. So my brother and I had a supplement business and I started figuring out playing with Facebook ads and I was like I wonder if I can get people interested in just sat in know like putting up a few posts in that right hand side of Facebook and playing around with that. Yeah. Then they started working and people were like buying stuff from me. I was like Oh this is great. So started selling a few bits and pieces. Then everyone was like, oh how are you doing this? Why are at work? I was like I just run ads. Aw Do you know how to do that for me? And I’m like sure. Yeah, why not? I’ll give it a go if you like. The first client I got with some was actually they, my sister and I built a house and then we sold it and my real estate agent and I was like looking at their face and it was like, it was like about a thousand bucks, I think it was at the time their fee was. And I was like, oh yeah, if he’s real good. It was like, oh, by the way, I noticed you didn’t really do anything on social media, do you? That’s all we’ve been meaning to focus on now. And I didn’t have a business. That’s what my business does. We do social media for people like you and they’re like, oh, really cool and like signed up with me and the next day. So pretty much I didn’t have to pay my, uh, my fee for selling my house, which was great. It was, it was quite nice. But um, ever since then I’ve always been like, you know, people want this. It’s a service that they need I might as well give it to them.
Tyler: 04:36 Yeah. So that’s fascinating. It’s, it’s always interesting to talk with other entrepreneurs because a lot of us have similar paths and like not the exact same path, but there’s a lot of similarities. And so, uh, one of my early econ businesses was selling supplements. Oh, that’s one of the biggest things I can say over the last 15 years is that Facebook ads have massively changed. What would you say, let’s say that somebody had done Facebook ads 10 years ago and they showed back up today, what would be the first thing that you would like want to tell them and teach them?
Kim: 05:07 Oh look, just to throw everything out the window that you’ve got from that point in time. Right. Cause then it was, it was essentially like you put something up, even if it sucked. And I know there’s heaps of people that they talk about, it’s like they used to be, the image was like you put just like a girl with red lips or red dress and people be like, oh cool. And I click it and it doesn’t really matter what the actual offering was. After that, it was just like nuts because everything was so cheap and now it’s like, oh, you actually got to think about your niche, who you’re targeting. How do you convey a message and not like a normal message that you’d have an email is like in a social setting. So if you go up and interrupt someone at a bar, how would you change that so you could have that conversation with them, write a nicely and send them to somebody that’s going to be easy enough for them to consume or do without having to run and get that computer. It’s like there’s so many cause back then as well. Everything’s on the computer right now. So mobile, but it’s like cool. Someone could be in the bathroom when they’re mobile and they see your ad and your ad. You want them to like running from the bathroom to go and try and find that wallet or somebody. It’s going to be like suddenly easy for them to do and take action upon rather than now. Way. So so much has changed in the cycle. I did a an event at one go to a showing these people how to use Facebook and they’re like, well this is really sophisticated isn’t it? And I was like I was, I don’t think about it cause I’m in there everyday. But I was like, now I was like, it actually is like in comparison to what things used to look like and now the dashboards and the reporting and everything is, it’s a huge base that’s grown.
Tyler: 06:33 Yeah. I remember when you could just literally like find a random image on Google, put a basic headline, not even complicated, just be like, hey you by this we would sell stuff and you’re like, this is so easy. But you know what’s fascinating is what you mentioned about mobile, right? Like I remember watching that pendulum as it was swinging. Okay. It was like 80 20 desktop to mobile and then it was 70 30 and then I swear just went 70 30 and flipped completely the other way. We’re now, the majority of content is on, is on mobile. I have friends now that don’t even own a desktop or a laptop. They do everything off of off their phone and maybe an iPad, which that still blows me away cause I’m like I’m the multi-monitor type guy. Yeah, but they’re not building websites and building ad campaigns. They’re, they’re consumers and so you have to think, okay the consumer and I mean there’s sometimes now on a funnel, we’ll build a funnel in mobile first where we used to still build in the editor. It’s like no, we open up, we go in mobile mode and we build their first and then we say, all right, how do we make this look decent on desktop? Yeah. I feel like the entire, like which one comes first as shifted. So you know, as you started and said, okay you went from having one real estate, a kind of client, when did this become real for you? That this is like, okay this is something I’m going to build and it’s going to be big.
Kim: 07:49 Yeah. I think it was like my, the, I didn’t really know how it was going to go, but I start, I got like a first client and I think they paid me, it was like four grand and then I was like, oh, it’s two grand up front and then two grand at the end of the month when you’re happy. And that was like before then I was charging people like 500 bucks here. I just such small fees compared to now at the time. And I do that Allie, she like held my breath and I was like, he’s going to be like, no, that’s terrible. Get Real. And he’s like, cool, so can you take credit card details now? And I was like, ah, yeah. And then I didn’t have a credit, I didn’t know how to process it. So we about 24 hours to figure out how to get you guys set up. She had to set up structured away and be like try and process through there. But then I was like, wow, if people are willing to pay this like I can, this is going to work. Because that was also as well, everyone before that that had become a customer, a client of mine had come from, Oh, I met him, I just met Tyler. I told Tyler what I did great. This came from a Facebook ad and you registered and I spoke to him and he was like, yeah, cool. I told him about all the stuff that I did and he’s like, and then I, I told him the price and he was just like, proposal was really nothing was just like cool.
Kim: 08:53 I mean, and I was like, yeah, okay. So all the stuff I do for people I can do for myself now it’s got to like, this has got to work and I need more people. And then I just went into a bit of a rampage. We grew probably way too fast, too quick, had a hate to staff and then kind of tape it back down a little bit to more managed, manageable levels without me completely stressing and feeling overwhelmed like this. The, um, I don’t know if you’ve ever played with, I just found it last night, the face app that you can get where it turns you into like an old man. Oh yeah. I did that and took a picture of myself and I was like, running a digital agency is easy, Kim, 30 years old. It’s just like, that’s like what I felt like on the inside. I was like, Oh yeah, you do it too. Because when things go well you just like, is this like spend more money on ads, bring in more people and say it’s very easy to get lost in the growth aspects of things. And then you’re like, Whoa, hang on, I’ll go like 15 staff. I’ve got all this stuff going on and all these overheads, let’s bring it back down to and like manage it a little bit better, put more systems in place and then kind of rebuilding, which has been, yeah, in fun.
Tyler: 09:56 Yeah, it’s part of it. It’s definitely part of it. Right. And it’s a, you don’t, you said something that I thought was really interesting, I don’t know if you noticed it, but you were like everything that you’d sold at the lower price point where people that you’d met in person. Yeah. But then the first person that was a stranger, you were able to charge them more. And it reminds me of the old adage that no man can be a prophet in his own town, meaning like the concept is that when people know you as you were, it’s hard for them to accept you as you have become. Yeah. And, and I think that happens a lot of times. We’re with the people that we meet and we in our day to day, sometimes we ourselves aren’t accepting like, Hey, I’ve grown and become a professional and so I’m going to now start charging professional rates. But when it’s a stranger, we have this amazing ability to say like, I’m going to step into this role. And he doesn’t, he doesn’t know that I’m just, you know, Kim from Perth, I’m Kim for freaking Perth. Right. So it’s like, it’s not a totally changes, but I think that’s really neat. And so how did you like, so you started growing and you went from there and you just accelerated. Yeah. What was the first like, oh crap moment that happened in your agency where you’re like, not like, hey, we’re going to scale back, but like, oh crap, how are we going to navigate this? And how did you navigate it?
Kim: 11:07 Yeah. Um, I don’t know if I would have navigated it the same way now probably would have, but so we got this client on board and they were our biggest client ever. So we’ll try doing the cake grand or seven grand a month. I know, I was like ridiculous, really happy, but I didn’t really scope it out properly at the beginning. No like, cool, we want to have x amount of sales when we do this, this and this. And I was like, yeah, easy done. Boom. And then I was like, oh, like this was an ecommerce site with like, and this is not an ecommerce site where someone’s like, cool, I sell these things. It’s just like stock exchange listed ecommerce site with like tens of thousands of skews and they all wanted everything promoted in the weeks leading up to Christmas. And I was like, all right, I’m not like I’m not going to sleep. It was just like the first December between now and Christmas. Yeah, I’m screwed. Like I’m going to be working all day every day. I think in one week I set up a thousand different set, 1000 different ads, so that’s not an entertaining consideration to split test on ad sets or locations and all sorts of stuff. So it was like individual ads. 1000 of them set up and I was like, this is like, I literally was stressing, I was like had these like stress marks on my hands. I was like, couldn’t sleep. I was just like losing it. And I called up my and I and I’m pretty, so I like, I’m fulfilled on what they pay for so far, but it was coming up to where they would renew for the next part.
Kim: 12:24 And I was like, I’m just overwhelmed and stressed and I was like, this is terrible. And then I called up one of my mentors and I was like, this is the situation, I’m so stressed, not sleeping. [inaudible] Hey, I’ve got this stress stuff going on. He’s like, well you just fly them. And I was like, okay, what is like, what are you just fire the client? And I was like, what do you mean? He’s like, just tell them you don’t want to work with them anymore. And I was like, I can do that. Is like yeah, like it’s equal. Like you work with them, they work with you. Like you can always say like I’m ccing now at work to get the now thank you very much. And he’s like, well then you know, don’t leave them like a, a great principle if you will from Jay Abraham that he always taught me, which is preeminence, right? So it’s like always doing the best thing for the client even if it’s not working with you. So I was like, okay, well I feel bad if I just said it’s like their busiest time and it’s like, cool, see you later. So I was like, who do I know? A new, a few people doing really good and E-com, some like quite big names. I messaged them and I go, look, I’ve got a client for you potentially that I’d love to be at a handover. I can’t work with them because it’s just too stressful for me at the moment with the size of my agency. And they were like our local, you know, we, um, I think they thought that I was like gonna refer them to like $1,000 a month making $1,000 in sales. They’re like, oh look, we don’t really work with anyone that’s doing less than $2 million turnover.
Kim: 13:43 I was like, this is cool. These guys doing that nearly 50 million a year, can I send them to? They’re like, oh yeah, okay. You can send them to us. Like no worries. So I managed to hand them off, spoke to the client, and the client actually may as weird as a weirdest feeling because the client’s like, why should we let you let us go? Right. And I was like, what doesn’t really make sense? But they’re like, oh, like we’ve done a lot of work explaining our business to you. Like why should we let you let us go? And they’ve invested time as well, right? That’s not really how this works. I was like, you’re not letting me let you go. I was like, I was like, I’m not going to do that. Do you want to keep growing? And they’re like, yeah. I was like, I’m not in that position right now with the team and staff that I have to do that for you. So I found someone who can probably work at the same price I am, if not a little bit less and give you a better result because they’ve got bigger team and they only do ecommerce, they don’t do anything else. So they’re going to be most ideal for you. And then like, oh, okay, cool. So then I connected them up and it was happy days and then I could have a stress free Christmas. But that time I was like, it was so stressful. And I always come back to it. We, I think we along the time we forget and it’s like we don’t have to work with any one client and we don’t have to do, like if something does not work, it’s actually better in all parties parts. This is not working. We’re going to have to cease this relationship. But also going cool. Like I want you to be successful. Anyone that I come into contact with, I want them to be successful. Let me connect you up with someone else that’s, they love you even more.
Tyler: 15:08 Yeah, absolutely. I liked that the client was like, what do you mean? Like why should we let you go? That’s a, yeah. So here’s the question. You said you’re not sure if that’s how you would handle it now. Yeah. So now that you’re a little bit more seasoned, your agency’s a little bigger, how would you handle it today?
Kim: 15:26 Well, I probably would have handled it better from the start, right? So I probably wouldn’t have let myself get into the same predicament. Golda Golden, I like now we do much more scoping, but now I’m also, and it’s like I train people in this a lot. It’s like I’m very specific about who we will work with. Like I know every time I’ve made an exception to that rule, now it’s cute in my face. Every time I’ve, I’ve done that as it’s literally been the worst experience possible. Right? So I now notice like cool, I scoped it at the start and it doesn’t mean like they could give me $1 million a month. What if it falls outside of the scope of what I normally do, where I know I can get people killer results. I have to say no. Otherwise it’s like now that I know, that’s when I do my scoping at the beginning, like already, I know that our agency is really, really good for consultants, for legion, for filling events, for filling webinars, whatever it might be. That side of things. When people come in, they’re in ecommerce. There’s a few that I would take if I know that I can do a really good job and I know the niche. But otherwise I’m like, should I look at my ecommerce number one is like if there’s three red flags, yeah, the amount they spend, the size of the campaigns and stuff that I’m like, no and I’m going to pass on to someone else. So to be honest, this year I probably made more money for other people by sending them referrals. Sometimes I feel we are doing some months because I take them on.
Tyler: 16:44 That’s fair because right, there is more business out there than your agency should ever handle. And so you should, if you’re marketing well you should be handing off probably more than you’re closing, right? If there’s that many people coming to you. And so I recently went through a similar thing where I was like, man, I’m helping anyone because you know the principles. So you know you can help them. But what I found is, man, like I’m an ecommerce guy. That’s what we do. And so our niche is that right? And it’s the same thing. Some, oh I could help this guy could do it, but that’s not what we’re going to crush. So like I’m done, I’m done playing the basic game or like to done do. Okay work like let’s play big. So when I heard once that uh, it’s just as important to mark out exclusions as it is inclusions into scoping work. What are some of the big suggestions and tips that you have for scoping out a project for a client?
Kim: 17:35 Well I think like a lot of the time you don’t get the full picture and the biggest scope in that I reckon anyone can do and it’s probably the most boring and the least sexy is actual numbers. Right. And looking at the financial of things, cause a lot of the times like people will know front end numbers like yeah man again leads for this so you get as the car for this price or whatever. And it’s like, cool, what is your like cost of goods? What’s the breakdown? What’s your percentage profit was all this stuff. And it’s like when you start going into that you find that a lot of the time people don’t know those numbers, which also means like if you were just on the front end going, oh yeah, cool, we can do this, we can do this, we can do this, and you look at it they like, unless you have a strong understanding of the numbers and you go, cool based on the numbers you give me, this is what I say that we can do for you. Like if you don’t set the parameters of the expectations at the very beginning, which when you are a new in business or you are like early stage, sometimes you don’t do it and you just forget your clock. I’m just going to do this for you. Yeah, great, do it. Then they get unhappy because I had literally had a client and we had set targets. He just born on Friday. We’ve already exceeded the lead target. The sales and conversation target is what’s coming next. He’s like, oh, we’ve only had two bookings and both looking into did a no show. He’s like not a good start. And I was like, yes, in that key area, however, we’ve also quartered your front end lead cost. So if you convert, like you say you do happy days and then he’s like, oh yeah, forgot about that. And it’s like, you know, cause sometimes it’s easy when something doesn’t work, everyone, it’s very hard and that you trained yourself to do a little bit. I accept ownership of that mistake. Everyone’s going to be like, it’s your fault. Like it’s the notes.
Tyler: 19:14 It’s funny how in sales, especially like lead Gen, they know if they’re generating the leads, they know they’re not going to close 100% of them and they know they’re going to have a percentage of no-shows. But when it’s new and you’re doing it there now like okay, show me the best. But you have to get to a point where it’s statistically significant where you actually have enough data to say, okay, is this better or worse? Don’t freak out over the first couple. Yeah. And one of the things I’ve noticed with clients is there is a honeymoon phase in both of the emotions but there’s also a honeymoon phase from like the learning, right? Like it takes time to really get into groove. What have you found are some ways for you to really accelerate that process of getting on the same page with clients?
Kim: 19:52 So there is um, great book that I really love, which is um, extreme ownership by Jocko Willink. So it’s epic book, but in the, he has several themes, which is about like, I think the only times that people feel, especially when I’m talking more so in the, in this road of doing funnels for people, ads, people, et Cetera, is then if there’s no communication or something, I find that generally speaking, if you can speak to someone and keep them updated with things, you can overcome any problems as long as it’s not like we spent $1 million and you made zero, right? That’s not very conversation. But if it’s in the realm of going, cool, we’ve been doing this, we’ve been testing this, this didn’t work. So we’re doing this instead. A lot of the time. I think if something goes wrong most again, it’s hard unless you are training yourself to take extreme ownership and go, hey, this isn’t working, but we know it’s not working. And so we’re doing this to test and adjust, adjust from it. Right. When you tell people that, they’re like, oh cool. I feel like, I’m like, I need certainty and security and happening. Especially at the beginning, especially if they’ve just handed over several thousand dollars. They’re like, what’s going on? You know? So I think that for me, the biggest thing that I’ve found is that over communication things, I’d rather them go, hey, cool, now guys, that’s cool. Cool, cool. You’ve got it. You’ve got it. Like don’t have to send us rip. Like willfully. We have, we use slack as a communication channel sort of. We drop it, updates. We have weekly reports, we send everything for approval, do all these things. And they’re like, some of them are like, ah, cool. Um, well he, one of our clients, he’s like, yeah, cool. I don’t want weekly reports. I’m good. Tell me if anything goes slow and you need anything from me otherwise just rock it.
Tyler: 21:19 Yeah. But you can do that once you’ve set that pattern and gotten that feedback from them. Right. If you start out the gate out without telling them what’s up, they’re gonna have unknown and panic and uncertainty and all kinds of stuff.
Kim: 21:31 Yeah. And that’s why at the beginning I knew I was like, cool, we’ve got to either communicate with them so then they can go actually look well like now I know that you guys have got it. I’m good at that though. Some clients still want it. Some clients who want to almost have a call every single day, you know, depending on wherever they are at. But most of the Times that we can overcome that hurdle and go, cool, let’s just like when we give them what they want in abundance, which most of the time is security and certainty and they just want to know that they’re being looked after and cared for. Do that as much as you can in the beginning. And if you set the stage right there, it’s worked perfectly. But also just make sure that you’re going. Cool. I set the parameters of my communication. So Dolby messaging me midnight on Saturday, right about things like I, if you’re in the u s kind of, sometimes I get it cause we have different time zones and people forget. That’s cool. But if I get bombarded with stuff on a Saturday night or Sunday night, I’m like cool. Received thank you. Be Back to you first thing on Monday morning.
Tyler: 22:22 And that’s one of those things where you have to keep adjusting the feedback. Right. Hey it’s received, but I’ll tell you when. Now you’ve mentioned a couple of things about mentors that you had some mentors to call and then I know that you’ve also mentored some other people. You know, I won’t ask the general how important are mentors, but tell me a little bit about how you found mentors or somebody they kind of like help you along and you know some ways that that that was able to really help your business move forward.
Kim: 22:47 For sure. Also for me, it’s always been, I’ve had obviously many informal mentors, which would be like people, I just listened to that stuff and I read their stuff and that and that kind of influences me in my behavior. Right? The more formal mentors I’ve always made him guys, I’ve sit down and go, look, I’m going to pay you for your time. Like I know it’s gonna like it cost me, but I need help in this area so I’m willing to pay for it. And pretty much at any one point in time I’ll have one to two mentors that I’m paying for. And sometimes I don’t speak to them. I watch their stuff and then do anything. But then there’s a week where I’m like, cool, you know, oh, we’re up up the creek without a paddle at the moment. How do we, like, what do I do here? How do I move things forward? How do I adjust things? Because the very hardest sometimes to read the label when you’re inside the bottle and they’re just like, just do that. And you’re like, yeah, oh cool, thank you. Boom. And then just like, and that’s worth, you know, $100,000 of stress free time. Yeah. But listen, with my mental being, I tell me just fine. That literally to me pretty much like, I don’t know that like say my sleeping sound. Probably the holiday. Every public. Yeah, it’s huge. Like Santa Claus. Right.
Tyler: 23:54 So you’ve been growing it for like six, seven years. Things are going well. What are your big goals? Like where do you want to take your social voice?
Kim: 24:02 Yeah, definitely. Like we still, we definitely want to grow out, does a few things that we want to do. I’m the last say yet, which are really cool. So we do want to grow our done for you side of things and it’s only because some of this stuff is not, hopefully you have me back when I get a little sore and I can tell you more about it, which I tell you off air anyway. So we’ve got a lot of stuff where we do want to grow out our done for you side of things. We’re also really focused on growing our training side of things. One thing that I have done poorly and stuff that is building community around what we do. And after, I think it was the first time I met you at funnel hacking live probably two years ago now and I see everything on Mac. Like everyone has these communities in the support stuff around them and most of the stuff we’re doing is done to you. So really everyone silent. It’s like can we work with this client? I don’t know who our other clients are, there’s no interaction or anything like that. So when we came back, I had a heavy focus on attorney and mobile system into more of a community. We did our first live event this year. We’re doing a live event next year and you know, we reckon that we can probably double or triple our revenues. So you know, take us to two, $3 million a year by adding in these other avenues of support and community. Since we started doing it. The testimonials we are getting are amazing. The feedback from the community is amazing or we feel great and it’s like, but it’s also, it’s leverageable. It’s much easier for us to leverage that side of things. Then going cool one and done piece. I was like, Oh, I need another 10 people to like triple or quadruple our revenue. Oka people that have their big agencies and they’ve got 30 plus staff. I’m like, I remember what it was like. Even half that amount of staff and I’m sure that they’ve got the right systems and managing, but for me on my, that was stressful. So if I can grow and not have to grow my cost base, but still grow our revenues and our impact, I haven’t used it where looking down over the next like two or three years.
Tyler: 25:44 That’s awesome. So for me, business is all about creating the life that you want, right? Like you highlight it with your Christmas story, right? If you’re running a business that takes away from your life, what’s the point? So what’s one major item on your personal bucket list that you’re going to accomplish in the next 12 months?
Kim: 26:00 Ooh, good one. Personal bucket list. Look, I probably will, I said it wasn’t going to, but I probably will compete again in a Brazilian Jujitsu. So I’m a procedure disciple about and I competed a couple of times. I just got started again back down to training and it’s kind of like spark in my, uh, my competitive edge again. Right. So I love to give back. Yeah. At least get into okay. [inaudible] level of ability. Yeah. Again, so if I wanted to I could compete. So that’s on my personal bucket list for the next 12 months is to get back up there.
Tyler: 26:30 I love that. And so we’re going to wrap up the interview here. Please go to yoursocialvoice.com.au and also follow Kim on Instagram @real.kimbarrett, really appreciate you coming out, Kim.
Kim: 26:41 Thank you for having me, man. Appreciate it.
Tyler: 26:43 Yeah, absolutely. Now, all my BizNinjas wherever you’re tuning in, remember that it’s your turn to go out and do something.
Outro: 26:51 Thank you for listening to BizNinja Entrepreneur Radio with Tyler Jorgenson. Please make sure to subscribe so you’re first to hear new interviews and episodes. If you found this podcast to be valuable, please share it with a friend. Don’t forget to visit our online talk show at BizNinja.com to claim your reward for listening to this show.