Tyler Jorgenson 0:01
You’re listening to biz ninja entrepreneur radio. This show was created for entrepreneurs, business owners, marketers and dreamers who want to learn from the experts of today and drastically shortcut their own success to build a business that supports their dream lifestyle. Since 2011, Tyler Jorgensen has been interviewing business thought leaders from around the world, a serial entrepreneur himself, Tyler also shares his personal insights into what’s working in business today. Welcome to biz Ninja, entrepreneur radio. Welcome out to biz ninja entrepreneur, radio. I’m your host, Tyler Jorgensen. And today we get to talk to the guy that has all of the secrets. Jordan West is the CMO for little enlive like a clothing company, but also the host of secrets to scaling your e commerce brand, a podcast with all the answers. Welcome to the show, Jordan.
Jordan West 1:01
Yes, yes. You guys can expect every answer to any question you’ve ever had. Business and not today. So
Tyler Jorgenson 1:07
that’s it, get ready. Okay. So in on this show, we talk about the entrepreneurial journey. But I’ve got asked this first, and then we’ll dive in. So you in one of your talking points, say how we made $250,000 of e commerce sale in 24 hours without Facebook ads. We gotta start there. Tell me about that.
Jordan West 1:28
Yeah, and so this $250,000 of income sales in 25. We’ve repeated this multiple times now, with as much inventory as we have. So we have a baby clothing brand. And we also have a women’s clothing brand. And they are on the same website. They’re sort of together, we built this VIP community over the years on Facebook and on SMS. And so we use what we like to call the gated launch strategy, I learned a strategy when I was reading Jonah burgers book contagious. He talked about this brand. That was it was a clothing brand. And it was really like just going downhill. It just kind of had generic sort of clothing. And so all they did was they decided to password, protect the website, and then give the list their email list at that time, the password, and then they just started selling out of everything all the time. So I’m like, so of course, I read this four years ago and didn’t implement it until this year. And I just I was always kind of kicking around. I’m like, how do you execute that? Exactly. So we decided to build a VIP community on within a Facebook group. And we told them, if you join this VIP community, you have to have purchased from us before. And if you join this VIP community, you are going to get early access to sales. And so we first started it by just, you know, we just let people know, hey, just so you know, we just launched this product and go to the website, and they would just go to the website, and then we would let the general public know. So we would do that on just on the Facebook group. But we added SMS into this. And I think that’s really where everything really exploded was when we added SMS to our VIP system. And so this was sometime mid August of 2020. We’re having a great year sales wise, and we are about to release a new collection, we decided, Hey, you know what we should do? Let’s password protect the website for 12 hours before give people the password. And that’s the only way that they can actually get into the website for the first two hours. And so I had a sneaking suspicion he was going to work nothing like what I saw, you know, we do launches. And like, you know, a good launch was generally about $50,000. That was a good, you know, people are paying full price, right? There’s no discounts. We’re not running ads, necessarily to these launches. And 50,000 for the first day is like, that’s great. That’s a good launch. And we just kind of keep going with that. So we decided, though to completely password protect the site. So the site was down for about 12 hours, which is great, because it allowed our team to get all the listings ready. And, you know, it was just an easier sort of way to do that. Then at 10am Pacific, we gave the password to the VIP group and sent it via SMS. I was just sitting on Google Analytics, and I was looking and suddenly I see like 3500 people on the website, and then like 4000, and then 5000. I’m like, Oh my gosh, these people are like, and then the orders just coming through. So the first two hours, I think we did about 120 k of sales, we were just absolutely astounded. And in that whole 24 hours, we actually did over 250,000 in that first 24 hours. I’ve repeated it twice. Now since then, every time the only reason we didn’t hit that kind of number is just because we sold that IV to the other lunches. So we manufactured in Canada. So there are some constraints on manufacturing that we’re really trying to solve with our core value being locally manufactured. So we may actually vertically integrate that as well this year or next year depending on on what that looks like. So yeah, so we saw some like incredible those. There’s
Tyler Jorgenson 4:45
Yeah, I love that. So to kind of like summarize it right? It sounds simple. If you simplify it, you simply password protected the website, added a bunch of new products and then gave a your past buyers and your VIP Buyers access to the password before you open it up to the rest of the world. And that’s
Unknown Speaker 5:04
- That’s literally it. So what
Tyler Jorgenson 5:06
was a normal day of sales before that? Because if you did 250 k in 24 hours, that could be amazing. Or it’s like, well, we used to do a million, right? So what was normal sales? What was like an average daily sale prior to
Jordan West 5:19
10,000 is sort of like a normal,
Tyler Jorgenson 5:22
normal day. Like, that’s massive. That’s
Jordan West 5:25
not only that, it was like the days after that it built this this hype right? Around the brand, that the days after that the next day, we did 50,000. And we did 40,000. So it was like our sales data. And we didn’t run Facebook ads for two weeks. Wow. Because we because we couldn’t fulfill we do internal fulfillment as well. So it’s like, we just couldn’t take any more orders.
Tyler Jorgenson 5:45
Right. I love it. Okay, door. Now we’re gonna backward we’re gonna go back. Talk to me, how did you fall off of the taco truck into an ambulance and into the world of entrepreneurship? When was the first day you realized you are an entrepreneur?
Jordan West 6:01
Yeah, totally. I mean, so really, it did start as being a paramedic, I started, I think, when I was 21 years old, I thought, Oh, this is just like a great way to serve people. I really liked helping, I knew I didn’t want to go to med school, there wasn’t something I just didn’t want to spend all that time. So I’m like, oh, become a paramedic. That’s sounds great. And really, really loved it. But I always had this ache for entrepreneurship. So of course, I went to Craigslist, you know, and I found a taco Del Mar restaurants. So anybody on the West Coast probably know talking to them, or they had a you know, big spike at one point. It’s not like that anymore. I actually have a call next week with their CEO, he wants to chat ideas. So so I bought the store of $35,000 they were going through a bankruptcy at the time, they did actually get bought by subway, which is cool. At the time, I thought that was gonna really revive the brand. So $35,000 I’m like, okay, that’s fine. Like, it’s a $35,000 business school. Really? No, it wasn’t, it was about $150,000 Business School and about a five year you know, business degree rather than four years. Right? I’ll consider I have my MBA actually, after that one. And just the heartache going through that I bought it when I was 23 years old, you know, see, so I had no credit, you know, we didn’t own an apartment that we were living in, but it was so difficult to get credit to, to do that. So I was working, you know, as a full time paramedic, I was working as a painter, just trying to pump money into this business. One thing we you know, I actually did do is I tripled the sale throat all the all that time. Yeah, we still lost all the money. It was.
Tyler Jorgenson 7:31
So what did how did so was that was your first big, like, soiree into entrepreneurship was buying a restaurant. Is that right?
Jordan West 7:38
It was Yes. Okay. So that’s really how I got into it. What’s
Tyler Jorgenson 7:40
the number one thing you learned from the restaurant that you still apply into your businesses today?
Jordan West 7:45
strengths. So I feel like I am incredibly self aware of what I am good at, and what I’m not good at. And so I bring partners in, we’re making a couple acquisitions right now. And I know that the parts of those two businesses that I am incredibly good at, and I’m bringing in a partner to operate everything, because that’s just not me. We use Clifton strengths in all of our organizations to be able to really dig down to see what the strengths makeup actually looks like, practically. Yeah. And for me, that’s been a huge game changer. using them.
Tyler Jorgenson 8:15
I think it’s something that’s really fascinating for so many years, it seems like the culture of of business was to fix your weaknesses, like, okay, you know, identify your weaknesses result, like, find ways like study, learn, get mentors, fix them. And I feel like there’s this resurgence of No, no, no, like, glaring weaknesses that are like destroying you. Yes. Other than that, lean into your strengths and find people or processes or tools to handle your weaknesses. Like, you’re gonna get so much further leaning into your strengths than trying to fix your weaknesses.
Jordan West 8:47
Do you agree? And that’s, oh, yeah, 100% we have, you know, somebody who’s walked us through Clifton strengths, mentor for all of our businesses, we bring them in. And and what she calls them is 20 people, right? We want 20 people who are good at certain things, right. And that’s really hard. As you know, if there’s any, like CEOs listening, like, you want to be good at everything, and you want I’ve heard, you know, people who, you know, maybe haven’t had the same success, say, I want to know, every part of the business and how it runs. And I want to be involved in every part of the business in some sort of aspect. And for me, I’m like, No, I want to be involved. And for me, I’m relational and influence. And so those are the things that I’m going to do that really actually make change so that you know, $10,000 an hour tasks that I do daily, right, that actually make change. Awesome. So you got out of the restaurant. How did you get started in little and lively? How
Tyler Jorgenson 9:40
did this idea come about?
Jordan West 9:42
Yeah, so my wife went to fashion design school and like most people who go to fashion design school, didn’t use it. You know, afterwards. She had applied for, you know, some some jobs in fashion and it’s just really hard to actually use that skill. I think unless you’re an entrepreneur, or you you know, live in New York or Right, yeah, Vancouver where there’s, you know, some of those bigger brands. And so we had our first child, we still only talking about mark at the time, and we were doing we were using cloth diapers. So if anybody hears that, and, you know, cringes, yes. I cringed as well. And we didn’t use them for long. But luckily, you know, they started this business. So my wife was trying to put leggings over top of our daughter, and they wouldn’t fit, nothing would fit over top of diapers, it was just like, and if it did, it just kind of only went like halfway. And so her being in fashion design, making a legging pattern is so simple, right? It’s like, Okay, I’m gonna make these leggings. And friends started to see them and thought, like, Oh, my gosh, that’s the problem, I didn’t really realize that that was a problem that you solved. And it’s such a simple problem solving exercise. And so she brought them to craft markets, she was selling jewelry at the time of craft markets was was doing fairly well for, you know, for the time at that, and brought them to craft markets, and they would just sell it every time. And then we went on to Etsy. And, you know, we started to have local home sellers. So we, you know, her and I together were cutting fabric. I remember, I was still a full time paramedic at this point, I just got enough of a night shift. And she was cutting fabric in the garage, she cut off part of her finger,
Unknown Speaker 11:10
oh my goodness.
Jordan West 11:12
And woke me up after a, you know, a night shift of paramedic King and and I still remember that moment. There’s just all these great moments along the journey now seeing sort of where we’re at. And, and cutting fabric was one of those, you know, we bought the big fabric cutter. And yeah, and it was just what we had to do to grow to where we’re at today. And so I think it was in about 2016 or 2015 or 2016. We grown? I think we were doing like 100,000 in sales or something. Right? Awesome. I mean, at that point, you’re, you’re fairly profitable for us. That was like, yeah, replaced her income. And yeah, and it was, it was great. And we decided i right after I said, Can I start running Facebook ads? Like I started to hear a little bit about it, this must have been about 2015 like, Hey, can I start running some Facebook ads, I look back on those campaigns, because we were tracking through Shopify at that point. And I didn’t know I wasn’t, you know, I knew nothing about return on adspend. I knew nothing about anything. I was running engagement campaigns. So for those of you who don’t know, Facebook ads, I was just running campaigns just to get people to engage and our return on adspend are like 70. In that time, I still look back. Yeah, it’s it’s hilarious. Because I had no clue what I was doing. I just knew we had a great product that we were putting in front of the right audience. And that was it. And that’s still what it is, right? People get so upset about iOS 14 and all these things. And it’s like, you got a good product. People want to buy it.
Tyler Jorgenson 12:30
It’s Yeah, that’s the thing. It is 90% if your offer doesn’t suck, then things are fine. Right? Like, and if you know who you’re selling it to, then you’re okay. Right. Like, it’s those two things. It’s simply offering positioning, right, like, Yeah, and I mean, and if your products great, then people will buy again, right? It’s not complicated.
Jordan West 12:50
Totally. And that’s really it, right? It’s not like things have really changed over the years, like is the e commerce is this brand new sort of thing that we have to learn how to sell differently to people, it’s just you’re still selling human to human? Yeah, it’s like anything, right, get good feedback, and iterate and find products that people actually want to buy, and that actually change people’s lives for the better, you know, like a good shirt, it actually changes your life for the better, in my opinion, like I reach for, you know, certain shirts that we we make some men’s shirts, and I reach for them every single day. Because if I didn’t have that I’d feel uncomfortable, you know, just wouldn’t be the same thing. So that’s my, you know, my little piece of advice. So we’ve grown from that to, you know, now we’re sort of mid seven figures, and growing, you know, pretty substantially through acquisitions through I mean, there’s only so much you can grow, you know, with our team and with our manufacturing locally, year over year. What types of things are you acquiring?
Tyler Jorgenson 13:41
Are you acquiring other brands? are you covering like styles like what do you what is a children and women’s clothing on you know, boutique, what are they acquiring?
Jordan West 13:51
Yeah, so we’re acquiring I mean, our next acquisition is sorry, next acquisition is going to be in jewelry. Oh, cool. I think that that’s a really good space. mommy and me is really big for us. So having a mommy and me jewelry brands. So we’re really trying to reach into our networks and find people who are interested in getting out now in that space. For me my two big acquisitions right now we’re actually in the outdoor space. Oh, cool. There’s gonna be a lot of overlap behind the scenes with those and for me, I’m a huge outdoor guy, mountain biker, you know, hiker, I get out skier like, I love that stuff. And so for me, this is more of a passion slash business project for me.
Tyler Jorgenson 14:26
Yeah, I love that. You know, I was just looking through the site like I didn’t even realize you guys had some adult stuff. And I think that’s cool. I’m gonna have to order some of those men’s shirts but how have you handled it you know, as you guys have learned, you built this business from idea to now doing pretty well right? So throughout that process, there’s multiple challenges one was like not cutting fingers off anymore, right? And then but learning and then outsourcing I’m sure you’re not still just you and your wife cutting all of the fabric right? So you’re you’re growing systems and machines and to end teams and all this stuff. What was probably one of the biggest challenges you had to face in the early days and how did you overcome it?
Jordan West 15:00
I think the biggest challenge and for anybody who works with a spouse, you may understand this, and it was just us working together. And then as we’re growing a team figuring out how that works, right, so I was really heavy on the marketing side, I think that’s really where my sort of superpowers were. And for her, she was really heavy on the design side, we needed to figure out what leadership look like, right? Yeah. And so for both of us to be day to day in that business was not going to work. And so for me, I started doing some consulting, and, you know, I was like, Okay, I’ll just, like help people with their marketing. And I’ll just do the marketing over here. And, you know, one thing led to another, and if there’s any agency owners listening, you’ll know, of course, this is the agency story, right? Where I just agree the agency and, and sort of kept that semi vertically integrated in the business. So especially as we’re making acquisitions, having an agency just makes so much sense. People trained up thinking how I think,
Tyler Jorgenson 15:51
yeah, absolutely. And it’s, it’s nice, because you have by having the agency side and your own brand side, you know, you have kind of that cross support, right. That’s how we started our agency as well, I had a handful of brands, I needed a team to help on the marketing. I built it in house. And then when I sold the brands off, we sell at the agency. And so you know, and then now that’s our current focus while we get ready to launch some new brands this year that we’re pretty excited about. What Yeah, navigating the working with somebody you’re close to, you know, takes a lot of delicate, delicate maneuvering, right. What about with the business like, okay, you you’re building a shop, a brand on Shopify, you’re figuring out fulfillment, and these kind of things. I love the physical product space so much, because I feel like you become a part of someone’s life, like what you said, like, they literally put their clothes on as part of their identity. And this is something that came from your wife’s brain, into your team maps it out. And then someone orders it on a website because they saw an ad and then now that they’re wearing it, and I just that journey is so fascinating, and so like, transcendent to me that I just love it. So, as you guys started growing on that side, right, you’re shipping more and you’re and you’re figuring out how to do new quantities and things like that. How did you think what were some of the challenges you had to navigate?
Jordan West 17:04
Well, I mean, definitely manufacturing, right? Like, especially manufacturing locally, knowing how much to order, I’m sure this year, we would have we just sold out, right, we’re always sold out of everything. Because it’s so hard to know what people are going to buy, right? We make all of these new designs every you know, two times a year, we do huge launches. But really figuring out what people want specifically, and then what sizes and especially as our our mass customer demographic grows, right on the women’s side, they’re probably not growing, I mean, unless during COVID. But on the on the, you know, baby side, we’re seeing, you know, our three years ago, it was three to 40 was the biggest size, right? And now we have this mass amount of people who are ordering seven to eight. We’re like, Oh, no, our customers are all growing, we really need to start thinking about acquisition and bringing them in on this side. But I mean, manufacturing locally is probably the best thing that we could do, even though it is more expensive. But it’s also so difficult just to know, inventory levels, right. I think that cash flow and inventory are those ones, especially between, you know, you get to about a million dollars in sales. And that jump between one and three to five like there is where do you get the cash from? Yeah, right. If you’re not venture capital backed, you know, every single collection, I think we’re we’re probably putting about a million dollars into this next collection. Right? Luckily, we’ve been profitable, and we have the money to invest back in most people don’t have that money to invest. And we didn’t, right, I were broke when we get started.
Tyler Jorgenson 18:37
Yeah, and you’re but you didn’t order a million dollars a year. First, you know, your first collection, I was talking about this with someone yesterday, where it’s amazing how many times someone will think, Okay, I’m going to launch the next I’m going to launch the next level and live next launch the next supplement company or whatever it is. And they just go and buy all the inventory. And like, I haven’t even built a community or an audience or, or anything. Yes, like don’t
Jordan West 18:58
even validate your product.
Tyler Jorgenson 19:00
Yeah, don’t jump to like, live on lively step 400. And just think if you build it, they will come like that’s one of the greatest entrepreneurial fallacies around like, start small. And so like you guys have stepped in gotten up to this point where you can invest a million dollars into a launch because you know, that it’s going to be profitable from your experience, and you build at that point and that sort of thing. So we Yeah, I think that’s amazing. What, like, what’s your advice to other people thinking of getting into the apparel world?
Jordan West 19:28
I mean, know your sizing, right? Like, that’s a huge part is making sure that your sizing is generous, because our return rate is like 2%, which in the apparel world is really, really low. If it was, you know, higher if it was more in that 10 to 15 range, we wouldn’t be nearly as profitable as we are right? We’d be paying for those returns to come back to us. So just knowing your sizing and apparel is so so important. And then the other thing and I’m taking this into the you know, the new brands that we buy is launched often, right, whatever you can do just continue to launch we try to do weekly launches of old designs. So we took a page out of Disney’s book and we put stuff back into the vault, right? So a design comes out, and then it’s gone. Not because we can’t do it, because we won’t do it, right. And then we have this whole series where we do back from the vault, right for a special time. And so those launches, the constant iteration and constant launches and apparel, I think, are, are absolutely key. So both the brands that I’m purchasing right now aren’t doing that. So I know that that’s a huge piece that we can add immediately.
Tyler Jorgenson 20:29
I love that that’s really cool. Okay, we’re going to talk some secrets to scaling your e commerce brand, we’re gonna get into the nitty gritty, now, you’ve already dropped some major bombs, you drop some amazing stuff about gated launch, like I hope if every entrepreneur, every e commerce brand, every buddy selling anything should have already listened to that. I talked with the founder of gunner optics. And he does something similar with a diaper bag company, I’m blanking on the name of, but they do a similar thing where they use kind of a VIP list, but I don’t know if they do it the same for launches as much as just kind of treating them separately. So I thought that was really cool how you explain that and you covered, you know, working through strengths, you covered some really cool stuff. But let’s say you’ve got a you’re looking at a brand they come to you and they say okay, we’re really struggling to get off the ground. We’ve got some minimal sales, we got some minimal traction, like we know that there’s people that are interested. But we’re just trying to get some momentum, like how do you help people? What are the e commerce scaling secrets? Right? How do you get people like the first big win?
Jordan West 21:27
Yes, interesting. So I still actually occasionally will take phone calls from new brands, just like I have my gal give me 15 minutes to chat about that I had a phone call of somebody like that this morning. And he’s exactly in that same sort of space. For me, I’ll kind of answer that with it with a bit of a story. So I on our podcast, I had the former cmo at movement watches on and they’re one of the sort of like, you know, direct consumer darling stories of how they grew from nothing to you know, nine figures like be huge, huge growth. And I and he was with them right from the start and as their cmo. And I was like, so what would you do differently. And he said, I would pump even more money into performance marketing at the beginning, I’d worry about performance, performance, and then worry about brand assets. So have your base brand, right, make sure you validate that product with performance marketing to start, and then start to build the brand. So for me, I agree with that, except that would add performance marketing. So performance being Facebook, Instagram, Google, Snapchat, all of those sort of paid media channels, but to leverage an owned list, right, to turn those people into subscribers and not just purchasers. Right, there’s, you know, people talk about five levels of Facebook traffic, right, levels, one through five. And those levels, I’ll just quickly go through them. So one being cold to being people who have engaged with your brand, three, being people who have viewed content on your website, so actually looked at a product for being added to cart and five purchasing. So everybody thinks that stops there. Right? That’s sort of the basic is that those five? Absolutely not, there’s level six, seven, and eight. And that’s where you make your money, right? Once somebody gets to level eight, where they’re a brand advocate, and they’re actually advocating for you on our VIP group, somebody will have a complaint, right? Oh, there was a hole in my shirt, that post gets flagged immediately by our community. And they say, hey, just reach out to them a customer service, there’s no need for you to post that here. We don’t do any of that they advocate for us. So using your paid media to be able to eventually create brand advocates is what I would do to start so really heavily invest in first of all a product, right? The product has to be good, right? If you don’t have a good product, you’re not going to have repeat customers.
Tyler Jorgenson 23:41
Yeah, and that’s where I I really am not a fan of the trend right now that’s happening of the, like, the Chinese dropshipping model. But I’m like you’re not building a brand. You’re not building anything. You’re you’re literally like hoping to get one or two one purchase out of someone before they realize you’re selling them crap. And I don’t dislike drop shipping. But I do dislike drop shipping products that aren’t in a user experience. That’s not positive, right? Like anyways, controlling that you’re making sure you’re setting a decent using a good product and then you’re have a plan to ascend them from someone that purchase. So you covered the first five and you covered number eight, what are level six and seven?
Jordan West 24:19
Great question. So I mean, it’s really those sort of relational moments after that, so it’s getting somebody to purchase again
Tyler Jorgenson 24:25
a second purchase. Yep,
Jordan West 24:27
yeah, so after you’ve made that that sale, level six would just be them actually purchasing again. Yeah, and then level three level seven would then be having them tell their friends I in the relational I’m actually I’ve stolen all this Ryan deiss, a digital marketer with his car stolen
Tyler Jorgenson 24:43
Jordan West 24:45
I’ve repurposed it into into the econ world, but really think of level seven is kind of introducing, you know, this person that you’re now sort of dating to your parents, right? You’re gonna start to call your friends and be like, hey, like I shop Kindred like little laughs like
Tyler Jorgenson 25:00
the brand for not out there defending the brand yet? No, you’re telling people about the brand?
Jordan West 25:05
Totally. Yeah. And I’m sure that there’s even more nuances in the Oh, sure. model that I use. It’s good. Yeah. Yeah.
Tyler Jorgenson 25:13
Man, I think it’s cool.
Jordan West 25:15
Yeah. It’s like when you’re, you know, your significant other says something dumb at a party. And you you instead of attacking them, you stick up for them.
Tyler Jorgenson 25:23
Okay. We’ll pretend there’s not a real example to that one. Yeah,
Jordan West 25:30
I’m the I’m that person at the party. So okay.
Tyler Jorgenson 25:33
Good, good, save. Good save. I like that. So all right, man, you’re covering some really powerful stuff. And I hope our listeners are picking up on it. What is like to me, you’re an outdoorsy guy. And business to me is about building a lifestyle that you want. Right? And like, if the business steals your lifestyle, it’s broken. It should be funding your lifestyle. What’s one major item on your personal bucket list that you’re gonna do this year?
Jordan West 25:56
Well, I my goal is to bike to go mountain biking 100 times 100 times? Yes, it’s two times a week and then starting to go on black diamonds is the other one in that. So those are pretty attainable goals. I think that’s okay.
Tyler Jorgenson 26:09
Yeah, I like bucket list items don’t have to be unattainable that that’s backfiring.
Jordan West 26:14
Yeah, yeah, totally. No, these are smart goals. Right? Yeah. ones that I know I can I can actually achieve. To me. That’s huge. I just like I get into the flow state. When I’m mountain biking. I actually forget if I’m with people. I’m like, Oh, yeah. Oh my gosh, I’m like with a new person. Like, yeah, it’s
Tyler Jorgenson 26:29
downhill. mountain biking. The flow I get into is my shoelaces, usually in my handlebars. Not sure how it happens. But somehow
Unknown Speaker 26:38
that’s happened to me the other day, man, I’m
Tyler Jorgenson 26:40
not quite good enough for some of the trails I’ve attempted. But Alright, man. Hey, Jordan, really appreciate the conversation. I hope everyone you’re listening and you realize the power of what Jordan has shared today, he dropped some really, really powerful things that you can apply immediately into your business or if you’re just getting started, really put these earmark these as things you should be doing when you do get started. Please check out his podcast secrets to scaling your e commerce brand and check out little and lively.com support the family brand there. It’s pretty cool. Jordan, thank you so much for coming out the show. And to all my businesses out there, it’s your turn to go out and do something. Thank you for tuning in to biz ninja entrepreneur radio. What you didn’t hear was one more very important question that Tyler asks each guest if you want to be a fly on the wall when the real secrets are shared, go to biz ninja.com slash VIP and get your access today. Remember to subscribe so that you don’t miss any future episodes. And our one last favor. If this episode was meaningful to you, please share this podcast with a fellow entrepreneur so they can grow along with us is ninjas. It’s your turn to go out and do something