This transcript is auto-generated and may contain spelling and grammatical errors.

 

Tyler Jorgenson (00:01.732)

Welcome out to Biz Ninja Entrepreneur Radio. I’m your host, Tyler Jorgenson. And today we get to dive into a different type of entrepreneurship than what we’ve been featuring the last few weeks on the show. And I’m really excited to have Fran Meyer out on the show to talk about a company that she has created called Babyquip. They’re the number one baby gear rental service for traveling families. And as somebody who has four children,

 

and went through the era of traveling a lot when they were little. I can tell you what an amazing, amazing need that this fills. So welcome out to the show, friend.

 

Fran Maier (00:39.724)

Thanks for having me, Tyler, and you’re a brave man.

 

Tyler Jorgenson (00:43.324)

Yes, I had a two-year-old and baby twins and we took them to Hawaii twice before they were a year old. Trying to travel with all the stuff is fascinating. How did you come up with this idea? Was it something like what I just said? There’s got to be a better way.

 

Fran Maier (00:53.143)

That’s one of our best markets.

 

Fran Maier (00:57.76)

Yes.

 

Fran Maier (01:06.744)

Well, I recall, my children are now in their 30s, both of them, so it was a long time ago. I had left my last company, Trust Arc, and had moved from Alameda to San Francisco, to Pacharo Hill area, coincidentally, and I didn’t know it, up the hill from Airbnb. Okay?

 

Tyler Jorgenson (01:10.588)

huh.

 

Fran Maier (01:31.958)

bought three story, know, skinny three story house in San Francisco, top floor, had two rooms with great views. I did not intend to do this when I bought the house, but because I’m an entrepreneur and want to learn more about things, I thought, hey, maybe I should rent a room in the house and see how that goes.

 

Tyler Jorgenson (01:52.06)

Sure.

 

Fran Maier (01:52.888)

So I started doing that about six months after I moved into my own house. So mid 2012, okay? And believe it or not, gig economy and shard economy, all the stuff was relatively early, you know? And when you live in San Francisco though, you think you’re late to the game when you’re early, okay? You know, it’s weird, right? And within, you know, I was making really good money.

 

Tyler Jorgenson (02:07.398)

Mm-hmm.

 

Tyler Jorgenson (02:13.796)

Right. That makes sense.

 

Fran Maier (02:21.588)

And I had people coming in and out of my house all the time. A lot of them worked at Airbnb. So I was kind of, they were picking my brain. I was picking their brains, that kind of thing. And it got me thinking about what’s this whole new way people are traveling and this whole new way people are working this gig economy thing and what businesses are going to emerge out of this. Right. And change is as I know, you know,

 

Tyler Jorgenson (02:45.551)

Hmm.

 

Fran Maier (02:51.416)

is the lifeblood of entrepreneurial success. What’s the change? So what can we do about it? In fact, yesterday, I’ll do a little segue. I was looking at companies for Stardex, Stanford’s accelerator. my God, all the AI, that’s all we saw, AI, AI, AI. And that’s not surprising to me, it was pretty interesting. Anyway.

 

I was thinking about it. was working on, I was on some boards. That was kind of fun. I was helping an accelerator aimed at women called Women’s Startup Lab in the Bay Area. And a gal from Santa Fe, which happens to be my own, my hometown, came in with this idea of baby gear rentals for traveling families. And she already had started it in Santa Fe. And Santa Fe

 

you know, it’s a destination, it’s not Anaheim, it’s not Orlando, and she was doing really good business. And so even before we finished our time together, I said, well, I should be your CEO. Which was a little cheeky and aggressive, but it worked out well for her, I gotta say, and for me. So she didn’t say yes right away and…

 

Tyler Jorgenson (03:51.878)

Right.

 

Tyler Jorgenson (04:05.253)

Ha ha ha.

 

Tyler Jorgenson (04:12.187)

Yeah.

 

Fran Maier (04:15.252)

We started the company in May of 2016. And what I saw that excited me were a few things. One is there was nobody doing this nationally, there was no national brand at all. Second,

 

Tyler Jorgenson (04:32.316)

Mm-hmm.

 

Fran Maier (04:40.552)

Nobody was sort of leaning into trusted safety. And I knew when my first startup was match.com in the mid 90s. And match became the number one brand by leaning into trusted safety. And really, you know, working out attracting women and making it, you know, a nice clean well let’s place. So we could we could touch on that later.

 

Tyler Jorgenson (04:44.54)

Mm.

 

Tyler Jorgenson (04:56.5)

yeah.

 

Tyler Jorgenson (05:06.968)

Yeah, that’s fascinating. I like how you just casually mentioned that, right? So yeah, so I, you know, I had co-founded one of the largest digital dating websites in the world. And so, but I want to zoom even farther back, Fran. I want to go back to the moment in your life where you very first realized you were an entrepreneur.

 

Fran Maier (05:12.915)

Laughter

 

Fran Maier (05:16.887)

Yeah.

 

Fran Maier (05:30.154)

I’m not sure. mean, I was really good at selling Girl Scout cookies. And in high school, I was selling timeshares. And, you know, and my dad was a salesman. Yet I went to Stanford undergrad to study English, which I enjoyed.

 

Tyler Jorgenson (05:40.713)

Not what I was expecting.

 

Fran Maier (05:51.416)

But in the end, I did a lot of economics and statistics and stuff like that I decided to go on to business school. While I was at Stanford I started a yogurt, frozen yogurt shop. Again, believe it or not in 1981 frozen yogurt was new. Were you even born then Tyler, were you even. Okay. Yes, okay, so frozen yogurt was big, big, big.

 

Tyler Jorgenson (06:11.292)

I was, I was. I don’t have any memories, but I was alive.

 

Tyler Jorgenson (06:19.419)

Mm-hmm.

 

Fran Maier (06:19.704)

And but when I got out of business school, I went into I went to the Clorox company for brand management, marketing. And that turned out to be excellent, excellent training for for my internet career, which really was mostly marketing focused early on. And I think probably, you know, I’ve had to explain to my children

 

Tyler Jorgenson (06:41.84)

Mm-hmm.

 

Fran Maier (06:49.622)

that the internet happened. And when the internet happened, just like AI happened, like I know the moment I saw it. And at that point, I was working at AAA in Northern California. And I was in charge of membership. And I looked at, you know, the World Wide Web, as we called it, right. And I was like, my God, this is good change everything. I just knew it. I mean, I think if you’re paying attention, you knew it.

 

Tyler Jorgenson (06:52.859)

Right.

 

Fran Maier (07:18.54)

And at that point, I went to my business school reunion in 19. This was been 1994 had two small children. I connected Gary Kremen. He has started this government called electric classifieds. That was to get newspapers on to our classified platform. But match.com is going to be a standalone mostly because because Gary wants to find a date. Or so he says.

 

And he wanted somebody with a marketing background, especially a woman to lead it. And that’s how it started in a basement on South Park.

 

Tyler Jorgenson (07:51.674)

Wow. So a lot of your entrepreneurial ability comes down to your ability to sell and to understand like the friction of the client. So like in match.com, it was safety, right? I remember when match started and it was very taboo to meet someone online, right? Now it’s the only place people meet, but it was for a decade, felt like people, there was still a stigma and an

 

Fran Maier (08:02.475)

Right.

 

Tyler Jorgenson (08:18.31)

People weren’t, it wasn’t safe.

 

Fran Maier (08:18.516)

yeah, because newspaper personals were super sleazy. And so we really had to distinguish ourselves from those. And the business model for newspaper personals were 900 numbers. And you’d have to call a 900 number to connect with somebody and you’d get charged by the minute on the phone. Just like AOL early on was all about how much time you were online, right?

 

Tyler Jorgenson (08:22.97)

Right.

 

Tyler Jorgenson (08:31.44)

Mm-hmm.

 

Tyler Jorgenson (08:37.254)

Right.

 

Yeah. Yep.

 

Fran Maier (08:42.238)

So the newspapers actually sometimes put in very salacious and ugly ads to generate, you know, basically lots of minutes, but it didn’t really help the overall impression of the industry.

 

Tyler Jorgenson (08:53.766)

Calls. Yes.

 

Tyler Jorgenson (09:00.92)

No, no, that makes a ton of sense. And so, yeah, there was a lot of people, you know, when internet dating started early on that were very, there was a lot of fear around it. And so you guys leaned it into trust and safety and that’s what you’re doing now with baby quips. So how did you guys go, you know, let, let, yeah, that’s it. There you go. That’s right. No one’s fallen out of the tree at least. So that’s good. So where, talk to us about where you guys are now. Like how big is the

 

Fran Maier (09:17.336)

From marriage to carriage,

 

Tyler Jorgenson (09:29.85)

Like where are you guys at? How many markets and.

 

Fran Maier (09:30.84)

Yeah, so we started in 2016, we survived the pandemic. In fact, our our Shark Tank airing was on March 6 2020.

 

Tyler Jorgenson (09:44.979)

wow.

 

Fran Maier (09:45.856)

Yeah, for a travel brand, that was not the best time. We expected everything to go up instead of went down. When I say we, I was on the show with my son Joe, who joined Babyquip in 2017. And let me tell you, there’s not a lot of mom son teams out there. You hear about father son, hear about brothers, maybe even hear about sisters. Mother son doesn’t happen that much. We’ve made it work now almost eight years.

 

Tyler Jorgenson (10:05.37)

Yeah, it’s true.

 

Tyler Jorgenson (10:15.066)

Very cool.

 

Fran Maier (10:15.8)

seven years, seven years this coming month. And so that was cool. So at this point, we are in well over 2000 markets, mostly in the US, but also about 28 other countries. We really focus on Canada, Mexico, the Caribbean, Central America, because that’s where Americans are going. Our supply is made up of about 2600 plus.

 

Tyler Jorgenson (10:38.703)

Yep.

 

Fran Maier (10:43.074)

Quality providers is what we call them. We’re always leaning into that. And they are mostly moms. And so we are really teaching these gals how to become entrepreneurs themselves because they are building a business on our platform. So we give them the tools they need to manage their inventory, manage their availability.

 

Tyler Jorgenson (11:02.607)

awesome.

 

Fran Maier (11:11.16)

price their items, price their delivery settings, look at their finances, pay their taxes and get paid.

 

Tyler Jorgenson (11:17.402)

Yeah. So you’re following, you’re following kind of the model of Airbnb Airbnb where the large, you know, a large now provider of rooms doesn’t own any of the rooms. So baby quip, you guys don’t own the equipment. You’re providing a service between owners, you know, people that own equipment and own own the gear and the people who need to rent it.

 

Fran Maier (11:31.211)

Nope.

 

Fran Maier (11:41.462)

Right, and like you said, we’re reducing the friction. So…

 

Tyler Jorgenson (11:44.844)

Yeah, I’m providing a safe place to rent instead of, you know, going on to, you know, not knowing if something is a real or a scam or Facebook marketplace can be scary these days. You know, Craigslist seems to be used less and less now. And so verified and, you know, know, trustworthy is such a huge thing and simplicity. So if I’m if if I was so when you said March 2020, I was in Hawaii again. I didn’t I don’t actually go that often, but that’s where I was. And I was watching the pandemic start to kind of

 

Fran Maier (11:49.528)

Thanks.

 

Right.

 

Right.

 

Tyler Jorgenson (12:13.436)

come into the US and things were changing and flights were getting canceled. And so now that everyone, the world is back to traveling, people are doing this. If you provide an opportunity, not just for families looking for baby gear, but also for people to start businesses within your platform, how does that work?

 

Fran Maier (12:34.762)

Yeah, so it’s fantastic. mean, we get a lot of our suppliers, the quality providers, because they were customers and they thought to themselves, they can do it too. We take them through an onboarding process where they have to really kind of show us they’re committed to this and they understand it.

 

We actually interview them just again to see if they’re fit because we really are so committed to trust and safety and cleanliness, cetera, hospitality that we want people who are serious about it. In fact, sometimes we have to put people on a wait list, you know, because we also want them to be successful once they launch. And then our platform gives them all the tools. Now, let me just emphasize this is it for the mom who has

 

Tyler Jorgenson (13:02.352)

Good.

 

Tyler Jorgenson (13:15.857)

Wow.

 

Tyler Jorgenson (13:19.653)

Right.

 

Fran Maier (13:26.41)

a couple of extra strollers in a car seat. I mean, most of the quality providers own three or more cribs. And that’s a good just benchmark for their commitment because a crib is expensive, you know, with all the mattress and the whole bit, right? So there, you know, and it’s exciting. One of the things that we’ve done for the beginning is we have a private community on Facebook and

 

Tyler Jorgenson (13:34.671)

Okay.

 

Tyler Jorgenson (13:43.449)

yeah.

 

Fran Maier (13:54.528)

It’s fantastic, Tyler. They post photos of how they organize their garage or how they pack their car. They call it car Tetris. You know, they celebrate milestones and they might say, hey, because of baby quip, I took my own family to Disney World.

 

Tyler Jorgenson (14:05.176)

Yeah, yeah, I’m sure.

 

Tyler Jorgenson (14:14.662)

Very cool.

 

Fran Maier (14:14.8)

or I was able to quit my job and spend more time with the kids. And that gets to a very important point. This is one of the unique gig economy things that moms can honestly do with their children. You know, they even post their kids helping.

 

Tyler Jorgenson (14:30.212)

Yeah. And so, you know, I think that was really interesting that this isn’t really for someone just renting out the stuff they already have. This is really, there is, this is a business that people would, would invest into some, some inventory and some product. And that’s why you call them suppliers. And, know, what, how big are some of your suppliers?

 

Fran Maier (14:51.006)

gosh, we’ve got some people, know, typically in high destination, you know, very popular destinations, doing thousands of dollars a month. You know, maybe even around the holidays doing 10,000, $12,000. And they probably have helpers, maybe even a van or a trailer. I mean, they’re really doing big business.

 

Tyler Jorgenson (15:12.837)

Yeah.

 

Tyler Jorgenson (15:18.384)

That’s cool.

 

Fran Maier (15:19.256)

On average, our quality providers with orders are doing about $1,500 a month, and that money makes a difference to their families.

 

Tyler Jorgenson (15:29.766)

yeah, absolutely. Yeah, especially, you know, these days where everything seems to be more expensive and tightening up. And how do you guys handle, you know, you have two sides of your business you have to manage. You have to make sure you have enough suppliers, but you also need to be finding customers. How do you balance that, you know, kind of yin and yang of the business growth?

 

Fran Maier (15:49.472)

Well, it’s yin and yangy or yo-yo-y. You know, one goes up and the other needs to go up. From the very beginning, I’m not one of these, I’m an internet marketer. So yes, we’re going to spend money on marketing. And I have to say, even now, so many years later, Google AdWords still works really hard for us.

 

Tyler Jorgenson (15:52.262)

Right.

 

Fran Maier (16:08.86)

And, and, you know, because people are trying to solve a problem. So they’ll say, they’ll even say rent baby San Francisco, we know they mean rent rent baby gear, or something like that. We do a lot of social media, we have about 500,000 followers, we have influencers who say our praises all the time, we always disclose if we’ve given them the gear.

 

Tyler Jorgenson (16:17.809)

Yeah.

 

Tyler Jorgenson (16:21.104)

Yeah, of course.

 

Tyler Jorgenson (16:37.2)

Mm-hmm.

 

Fran Maier (16:37.206)

that we’ve done that but sometimes we have influencers who just talk about us anyway. You know that’s kind of fun. Social media marketing. Lately we’ve been experimenting with streaming TV, where you can place ads on YouTube Hulu, all kinds of streamers.

 

Tyler Jorgenson (16:53.465)

Mm-hmm.

 

Fran Maier (16:58.86)

kind of targeted, know, very nicely targeted to families with kids. And what I like about it, and you know, we make a big investment in coming up with videos, is that it’s brand awareness, not just lead gen. We’re very focused on having efficient lead gen. I’ve learned this throughout my career and we really monitor how much we’re spending.

 

Tyler Jorgenson (17:02.511)

Yeah.

 

Fran Maier (17:25.24)

And we’re trying to get to a metric of three to one LTV to CAC. And that means three to one long term value of the customer. And that depends on how much they spend every time they come back and to the cost of acquisition of the customer.

 

Tyler Jorgenson (17:31.516)

guys.

 

Tyler Jorgenson (17:43.203)

Yep.

 

Fran Maier (17:43.256)

and we’re making some pretty big improvements. The other thing that we’re doing, I can’t make a big announcement right now, but we’re working with some very, very big players in the vacation rental space. And it’s a win-win for them. It’s a win-win for us.

 

their customers get the gear that they want. I knew as an Airbnb host and a verbal host, I did not want to store, clean, be responsible for that baby gear. In fact, you know, when I first started, I tried to be a quality provider myself and there was a time I could not open up the stroller. And also families, especially if they have more than one kid,

 

Tyler Jorgenson (18:14.693)

Yep.

 

Tyler Jorgenson (18:23.813)

Right.

 

Fran Maier (18:31.744)

or twins, they need lots of gear and lots of different gear depending on if they’re a newborn or a toddler or whatever. And so we really, I think have fit a place in the market. The other thing I’m super excited about is we’re gonna start offering at the end of this year and more fully next year, pet gear and beach and outdoor gear.

 

Tyler Jorgenson (18:39.738)

Mm-hmm.

 

Tyler Jorgenson (18:57.019)

Cool.

 

Tyler Jorgenson (19:00.836)

Yeah, that seems like a really natural expansion of what you guys do. Especially I feel like people travel with their pets so much more now than they used to.

 

Fran Maier (19:10.188)

Yes, they do. And pets are like family. You know, so so there’s not as much gear crates, carriages, toys, beds, things like that outdoor gear and beach gear though. I’ve rented when I’ve gone to Hawaii, we have that in common. I’ve rented from our quality providers, beach chairs and umbrellas. You know, because I don’t want to go buy that I don’t want to buy and dump.

 

Tyler Jorgenson (19:12.378)

Yeah, yep.

 

Tyler Jorgenson (19:30.224)

you

 

Tyler Jorgenson (19:35.718)

Yep.

 

Tyler Jorgenson (19:40.186)

Yes. Yeah, it’s crazy how many people do that because, you know, sadly it’s cheaper than like renting from the hotel where they overcharge and, and, you know, it’s a huge markup. that’s fascinating. It’s going to be a really exciting market as you guys expand into that. As you guys that you’ve grown a few businesses now and, what was, as you were growing this one, what was one of the first really big challenges that you hit and how did you overcome?

 

Fran Maier (20:06.86)

Get insurance.

 

super hard. And I knew that insurance was really critical to our overall value proposition. Because I mean, you know, we have these moms, most of them own their own homes. You know, if something were to happen, the potential liability for that is really high. And and

 

Tyler Jorgenson (20:22.907)

Mm-hmm.

 

Fran Maier (20:33.192)

Also, if we didn’t have insurance, they would probably take orders off platform. In fact, a lot of customers ask our quality providers, hey, let’s just do it off platform. And the quality providers are smart. They say, no, we can’t do that. Because then there’s no insurance. That I’m happy to say we’ve never had not even a claim. I’m not going on wood. But we spend a lot of money on insurance. But it’s not just money.

 

Tyler Jorgenson (20:49.435)

Yep.

 

Fran Maier (21:01.216)

We have to do background checks. We have to have inventory controls. So we can pull an item if it’s been recalled. We do a lot of we have to train the quality providers on safety and cleaning. And we do a lot to even qualify to spend over a half million dollars on insurance. kills.

 

Tyler Jorgenson (21:11.665)

wow.

 

Tyler Jorgenson (21:23.428)

Wow. Yeah, that’s fascinating. And these are the things that really separate you guys out from someone who’s just maybe renting, like you said, on Facebook, where they don’t have quality control. They’re not paying attention to what’s been recalled. They’re not cleaning, or there’s no oversight into how their cleaning is done. And so, like you said, I really think it comes back to trust and safety. If a family with young kids needs to rent something they know from Baby Equip, they can get it and know that it’s going to be good.

 

Fran Maier (21:40.586)

Right. Right.

 

Fran Maier (21:52.632)

We have a 93 net promoter score. You know what that is, right? It’s a measure of customers willing to tell their friends and family about your brand. And that’s like, you know, world class. And, and super proud of that. Probably the one number that I’m like, I have a business here, 93 net promoter score. You definitely have a business.

 

Tyler Jorgenson (21:52.784)

and have good experience.

 

Tyler Jorgenson (21:57.008)

Wow. Mm-hmm. Yeah.

 

Tyler Jorgenson (22:06.715)

Yes.

 

Tyler Jorgenson (22:16.4)

yeah, yeah, there’s definitely a demand. If people after using the service, they still want to talk about it. And that’s really cool.

 

Fran Maier (22:22.326)

Yeah, yeah. The other big challenge, of course, was getting through the pandemic.

 

Tyler Jorgenson (22:27.716)

Yeah, I mean, so obviously the demand plummeted during that time, right? How did you guys navigate that?

 

Fran Maier (22:33.848)

the time there are only eight people in terms of full time employees were 20 now. We all took pay cuts. We cut back the marketing. I brought in some funding that I wasn’t sure I wanted. But wasn’t paid down the cap. And I’m like, Yeah, I begin this funding. And I close it and the March of 2020. So that was like, great.

 

Tyler Jorgenson (22:36.561)

That helps.

 

Tyler Jorgenson (22:43.036)

Mm-hmm.

 

Tyler Jorgenson (22:55.75)

Yeah.

 

Fran Maier (23:01.08)

And for the first time in my life, I got government funding. mean, who knew? You know? And

 

Tyler Jorgenson (23:04.784)

Wow. Yeah.

 

And so then was it just to kind of keep the cost low and ride it out and then, you know,

 

Fran Maier (23:13.752)

Yeah, yeah, we did a lot of work on the platform because we could do that. And we actually did something kind of innovative. We introduced baby, baby quip cleaning. So cleaning car seats and strollers for local families. And now that’s only about, you know, less than 5 % of our business. But it told our quality suppliers that we were committed to helping them, you know, make some money.

 

and they knew how to clean baby gear and clean was big during the pandemic and I think it worked out well.

 

Tyler Jorgenson (23:45.584)

Yep. Yeah.

 

So right now it’s 5%, but through the pandemic, what do you think percentage wise it was? Yeah. But was it, it was significantly more than 5%.

 

Fran Maier (23:53.297)

I can’t remember anymore. Thank God.

 

Yeah, it was more because everybody was crazy about cleaning.

 

Tyler Jorgenson (24:02.0)

Yeah, but what a neat opportunity as a way to, even if the company isn’t generating a ton of revenue, but to keep your quality, your suppliers actually generating money, keep money coming in. Because that’s what people I think sometimes forget is when it doesn’t just impact the business owner or the main brand, it’s all the suppliers down line that also have their lives impacted when something like that occurs.

 

What, as you look forward, you know, with you’ve got new things coming, you’ve got new products or, know, kind of sub market you’re going to be doing. you know, what’s, if you could wave, wave a magic wand and have one magic thing happen in your business tomorrow, what would it be?

 

Fran Maier (24:44.114)

of launching that big partnership that I’m so excited that I can’t you about. Yeah.

 

Tyler Jorgenson (24:48.796)

The secret one. Well, cool. I hope that it comes together really quickly and smoothly. Yeah. So as we’re getting towards the time and I have two more questions for you. And so the first one is you know, you’ve been on boards and advisories and working with accelerators and startups. If there’s, you know, a mom or a dad or somebody listening right now who is considering starting something new, you know, piece of advice for what they should do in their

 

Fran Maier (24:53.93)

Yeah, so do I. I think it will.

 

Fran Maier (25:01.239)

Okay.

 

Tyler Jorgenson (25:18.714)

in their entrepreneurial journey.

 

Fran Maier (25:20.962)

Do it. Just do it. mean, you know, no, and honestly, what I often say is, well, here’s the deal. When you first start out and you see the mountain of stuff that you need to do to get something off the ground, everything from trying to get some money, a pitch deck, an MVP, partnerships.

 

Tyler Jorgenson (25:22.108)

It’s true, right? It doesn’t have to work perfectly. Just give it a go.

 

Tyler Jorgenson (25:45.532)

Mm-hmm.

 

Fran Maier (25:50.612)

It’s daunting. It’s scary. The thing is, is that if you’ve got a good idea and try and figure out how you’re going to measure whether or not it’s a good idea. For me, early on in baby quip, was how hard was it to get the supply and how hard was it to get the demand?

 

And we saw pretty fast that if we put people in a market, there was demand. Okay, so that was very reinforcing. So try to figure that out. But you only get there by doing it. And a piece of advice I like to say is don’t solve tomorrow’s problems today. Just focus on putting one step in front of the other.

 

Tyler Jorgenson (26:34.99)

It is amazing how much energy worry takes from people without providing any value back, right? There’s enough problems in front of you. Stop thinking about the ones that aren’t in front of you. All right. My second question is I’m a big believer and we both talked a little bit about travel and your business built around that, but I’m a big believer that business is if it takes away from your life completely, like that it’s not working, that you need to have lifestyle freedom and ability to do things. There’s going to be times and seasons, but what is one item on your

 

Fran Maier (26:38.387)

my God, yeah. Right, right.

 

Tyler Jorgenson (27:04.668)

personal bucket list, not work wise that you’re going to accomplish in the next 12 months.

 

Fran Maier (27:11.324)

wow, Tyler, I went through a really tough 12 months. A year ago, I lost my stepmom. I lost my dad in January. I had lost my mom a couple years before. There was a lot of complications. In the end, good for me with the estate, you know, and and I just bought a new house. And I just after that year, I’m just looking to enjoy it.

 

enjoy doing some travel, enjoy my new home, just kind of bring down the stressors after a year like that.

 

Tyler Jorgenson (27:43.888)

Yeah.

 

Tyler Jorgenson (27:49.744)

Yeah, so important. Yeah, can, we can lay, you know, we can fight through those kinds of times for a season, but you need that time to balance it back out and relax and yeah. Good. Yeah.

 

Fran Maier (27:59.518)

Yeah, so I’m really focused now on personal care, you know, and having some good times.

 

Tyler Jorgenson (28:08.25)

All right, one destination that you haven’t been that you’d love to go and travel to.

 

Fran Maier (28:12.728)

God, I’ve been hearing a lot about Iceland. Yeah, so kind of thinking about going there. We don’t have any quality providers and Riké is your Vic or however you can we don’t have any yet. But maybe by the time I go we will

 

Tyler Jorgenson (28:16.067)

it’s amazing. Yeah. Great stuff. Yeah, that…

 

Tyler Jorgenson (28:25.034)

Re-arrange-a-vic. Yeah.

 

It’s a rapidly growing destination for Americans. So a lot more going.

 

Fran Maier (28:33.184)

Yeah, I’ve never been to Costa Rica too and my mother’s father’s side is from Central America. I’ve been to Panama and Mexico and you know so Costa Rica seems like a good place to go.

 

Tyler Jorgenson (28:41.134)

wow.

 

Tyler Jorgenson (28:45.57)

All right, well, you got some places here on your bucket list to hit some new destinations. I’m looking forward to hearing about it. Fran, thank you so much for coming out on the show and sharing your experience and what you guys are doing over there at Babyquip. Please check out babyquip.com and pay close attention. It might be some big announcements coming soon over there. So to all my business ninjas, wherever you’re listening, watching, tuning in, it’s your turn to go out and do something.

 

Fran Maier (28:48.621)

Yeah.

 

Fran Maier (29:03.658)

Yeah, I love it.